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Location-based services (LBS) employ accurate, real-time positioning of a
mobile device to connect end users to nearby points of interest, advise them
of current conditions such as traffic and weather, or provide routing and
tracking information via wireless devices. This latest technology has great
potential to add value to existing or new wireless mobile data services.
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LBS APPLICATIONS AND SERVICES |
LBS services and applications cross over all aspects of the wireless market
from consumer to business-to-business solutions.
These include workforce management, vehicle and asset tracking, my
nearest services, travel aids and even location based gaming and
entertainment.
LBS services normally fall into one of the following location service
types:
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- ACTIVE SERVICES |
An active service requires the mobile handset owner to request or demand a
location service. This is done via an SMS message or by dialing a voice
number depending on the users mobile network operator. A typical Active
service would be a "MY Nearest" type service where the handset owner request
information for the nearest bar or cash pint machine.
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- PASSIVE SERVICES |
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A passive service is where the handset owner gives permission for trusted
3rd parties to locate their whereabouts. These are normal subscription type
services such as work force applications or parental tracking services |
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- Legal Issues |
ACTIVE/PULL SERVICES
Active services are where the end-user makes a one-time request from their
handset and no further location communication is made with the end user.
Active services are normally used when a user is looking for information
relevant to their location such as a where's My Nearest service.
PASSIVE/PUSH SERVICES
Due to the nature of passive services the end user must first give consent
to be located using one of the following methods:-
1) Send in an SMS Message or
2) Dial into that service and consent to be located
WHITE LIST SERVICES
White Lists services are mainly used by business services such as work force
management where an owner give consent for multiple handsets to be located.
Proof of ownership or authority of the listed handsets is required in
advance. |
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