In October 2000, Samsung launched the world's first ever MPEG4 streaming video cell-phone based on GEO's Emblaze^TM A2 video ASIC chip.

The phone represents a breakthrough in cellular technology enabling the playback of streaming video content over GSM and CDMA based IS-95B and IS-95C networks. 

The new phone allows users to view rich media content directly on their mobile phones by simply pressing the video function key and browsing through the list of available content, in a similar fashion to TV channels.

The Emblaze^TM A2 video ASIC allows for dynamic performance based on bandwidth scalability. 

The phone enables varying viewing experiences (video size, speed and image quality) according to the bandwidth provided by the network over 2G, 2.5G and 3G technologies. 

As bandwidth increases, the user can enjoy larger video size with a smoother image and better image quality. 

The phone is currently compatible with existing CDMA systems at speeds of 9.6kbps (IS-95A), 64kbps (IS-95B) and CDMA2000 1X that is capable of reaching a data transfer rate of up to 144Kbps.

The Emblaze^TM A2 video ASIC chip has created a revolution by enabling video playback over standard devices using standard battery technology, memory and processors – what was formally deemed as impossible by world engineers.

It represents only one part of GEO's end-to-end solution, including telco-grade video servers and multi-platform terminal solutions (PC's, PDA's and cellphones).