Symbian OS provides volume and
versatility required for content rich, mass market application
British Sky Broadcasting (Sky) and
Symbian Limited today announced that BSkyB selected Symbian OS™ for Sky
by mobile, the interactive application which puts the UK’s leading
digital TV service into the hands of millions of mobile phone users.
Symbian develops Symbian OS, the
market-leading open mobile operating system for advanced mobile phones,
also known as smartphones, which is licensed to the world’s leading
handset manufacturers.
Sky by mobile, offers Sky digital and Sky
Bet customers an value-added way to access Sky on the move at no extra
cost.
Once downloaded from Sky
by mobile onto an appropriate 2.5G or 3G Symbian OS phone, users
are presented with a viewing guide with the same look and feel as the
Sky Guide, Sky’s electronic programme guide.
The Symbian OS application offers a range
of TV content, including sports, entertainment, news and weather and
provides access to a wide range of interactive services including
personalised news, sports headlines and ‘on the fly’ betting for Sky Bet
account holders. In order to handle this large volume of real-time
multimedia content in an effective way the application was developed
using native C++ on Symbian OS to ensure the best user experience
possible without compromising quality.
Symbian’s market leading position
underpinned Sky’s decision to select Symbian OS as the platform on which
to develop its Sky by mobile application. As of Q3 2005, 13 handset
manufacturers had shipped 48 million Symbian OS phones to over 250 major
networks worldwide. Gartner forecasts that by the end of 2006 smartphone
sales will reach 87m with Symbian OS owning 83% of the market share at
72 million.
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