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mcommerce March 22 2004
Leading Australian mobile infrastructure provider SOPRANO Design launched
has “SOPRANO MobileNanny to assist Mobile Network Operators (MNO) in
filtering and labelling content for selection by their customers.
“SOPRANO MobileNanny enables MNOs to provide fine-grained opt-in access
control services to their customers, supporting a range of applications
including restricting access to certain content categories (e.g. adult,
violence, gambling), blocking SPAM, and blocking access to un-moderated
mobile chat services” said Dr Richard Favero, CEO at SOPRANO.
As mobile data technology advances and new markets develop, an increasing
variety of mobile content and applications is becoming available. Internet
and voice telephony customers have long been able to block access to certain
content, to protect themselves and their families. It is now becoming
increasingly incumbent on MNOs to provide their customers with a similar
capability to control their access to particular content and applications as
mobile handsets cannot be modified to provide this protection.
A key benefit of the SOPRANO MobileNanny™ platform is that subscribers can
utilise the service to limit the exposure of themselves, their children or
their employees to material which they may consider inappropriate, offensive
or harmful. SOPRANO MobileNanny™ also enables them to limit access to
high-cost premium phone services, and provides a convenient way to block
mobile-based SPAM.
SOPRANO MobileNanny™ access control capabilities cover all major content
types, in both “push” and “pull” directions – SMS, Premium SMS, MMS, WAP,
Java / Brew downloads, video and HTTP. “A key feature of the platform is
self-management,” said Tim Batten, SOPRANO’s VP Global Products. “The
platform enables content to be classified and rated by the content providers
themselves, the MNO or third parties. Customers can then manage their access
profile with a simple Internet Interface”. The entire SOPRANO MobileNanny™
service can be also re-branded by a third party.
According to Denis Nelthorpe, a leading Victorian consumer advocate, “Now
that we have a much more mature industry, customer protection is almost as
important as market share to MNOs. Industry should look to provide consumer
protection solutions, as industry has most knowledge and capacity to deal
with these problems. The way forward is the provision of better customer
service and protection, including the use of technology to assist young
consumers, and an ongoing industry commitment to the development of ethical
standards”.
“MNOs can utilise SOPRANO MobileNanny™ as a market differentiator”, Favero
pointed out. “The service can generate extra revenue, but more importantly,
by implementing SOPRANO MobileNanny™, Mobile Network Operators can
demonstrate their social responsibility to their customers (consumer and
corporate), their shareholders, their community and their regulators
Legal Issues in Mobile
2004
SMS Mobile spam draws US FCC regulator wrath
Verizon Wireless sues SMS spammer
EU Commission challenges
UK international roaming rates
BT and TMobile UK argue over mobile termination rates
Russian mobile revenues to exceed USD 9 billion in 2004
Ofcom to strengthen premium rate services protection
New UK
Regulations
for opting out of PSMS
Consumer group formulates cell phone in-flight policy
Malaysian couple misread text competition details
Legal Q&As - working time and 3G harassment
Switzerland to insist on Prepaid registration
Malaysian couple misread text competition details
Consumer group formulates cell phone in-flight policy
GSM Wireless Nanny Blocker
Launched
UK Mobile Operators Block Online Porn
Finland's
cellphone service watchdog shuts down SMSs from 'God'
Brazilian Government Faces Legal
Action Over Regulator Sacking
2003
Now you can dump your wife by SMS
EU presses for mobile spam and privacy laws
Mobile Phone whilst driving ban commences in the UK
"No
cell phones" sticker now trademarked
Warning That Bluetooth Class I devices pose hacking
& security risk
Anti-spam laws now in force in the UK ban unsolicited SMS
South Korea Clamps Down on SMS Spam
Tackling worldwide trade in stolen mobiles
New GSM Jammer Looks Like a GSM Cellphone
Sangyo 360 degree surveilance camera working with
3G phones
Bizarre Jamming Of Moldova GSM Network
Camera phones a threat to industrial secrets
US tower firm fined over safety violations
Mobile Phone whilst driving ban commences in the UK
Lawsuit over GSM network seizure in Cote d'Ivoire
African GSM Operators Create Mobile Phone EIR
Blacklist
Woman suffers facial burns from cell phone
Nigerian Regulator Sets Up Arbitration Panels Over GSM Complaints
Calif. bans mobile phone spam
Security Concerns Still Slowing Mobile App Deployment
DoCoMo Mova F505i wth fingerprint authentication technology
GSM Association sets its sights on spamming globally
Vodafone to clamp down on SMS Spam
GSM
Jammer
Security
Device
saved Pakistan's president
Worlds First Mobile Spyphone Launched
EU moves against illegal and harmful content online
Korean Government Admits Developing Anti-Tapping
South Korea
to introduce tougher Location laws |
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