GSM Smartphones damper PDA shipments

20 Dec 2003

With the heat turned up by the mobile phone market, worldwide PDA shipments declined 0.2 percent in Q3, according to preliminary statistics from Gartner Inc.

This was the eighth consecutive quarter the handheld computer market experienced a year-over-year decline in shipments.

"The PDA industry is struggling with the continuing economic doldrums and by the fact that approximately 70 percent of all PDAs are purchased by consumers with their own funds," said Todd Kort, a principal analyst at Gartner, in a statement. "PDA market erosion is also resulting from increasing competition from mobile phones that include similar calendar, address book and other personal information management capabilities that have been fundamental applications of PDAs."

But the research firm said the worldwide PDA market would have suffered a much steeper decline if not for the strong growth by Hewlett-Packard. If HP's results were removed, the PDA market would have declined 13 percent year-over-year, as its worldwide PDA market share reached 23.1 percent in Q3, an all-time high for the company.

"HP refreshed its product line with five new models following the launch of Windows Mobile 2003 in late June, and it was first to market with OS upgrades for most of its installed base," Kort said. "The new HP models received favorable reviews and reached much lower price points than HP had offered before. This helped HP capture the market lead in the Western Europe and Asia/Pacific regions."

Meanwhile, Research in Motion (RIM) BlackBerry device shipments more than doubled from a year ago, which Gartner analysts attributed RIM's expansion in international operations and deeper penetration of existing accounts.

Palm increased its market share of the market from a year ago, but it experienced a decline in market share in the U.S. As U.S. PDA market grew 5.2 percent in the quarter, Palm's shipments declined 0.6 percent from a year ago.

"Palm has steadily improved its product line and its competitive position with the PDA market over the last year, but it faces the brunt of the onslaught from mobile phones because of its dominant position within the sub-$200 portion of the PDA market," Kort said. "It has also been impacted by the tendency of most Palm users to rely heavily on the PIM applications that are being offered in many new mobile phones."

Q3 also saw Microsoft Windows CE licensees continue to close the gap on Palm OS licensees. Windows CE accounted for 42.3 percent of PDA OS shipments, compared with 46 percent for Palm OS. On an end-user revenue basis, Windows CE captured 54.2 percent of the market, while Palm OS accounted for 36.1 percent of end-user spending, Gartner found. Please visit http://electronicnews.com for more information.

 

 

 




 
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