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See overview of the mobile
industry in South Africa
- Number Prefix:
084
- Launch Date: 17/11/2001
- Licence Awarded: 2/2001
- Licence Issued: 6/2001
(portion of 1800Mhz, roams on Vodacom @ 900Mhz)
- Users (11/2002): 9750000 prepaid/55,000
post-paid
Cell C says it has closer to 150 000 active customers, defined as users who
generated revenue for it during the last three months.-
Number of Base Stations: 524, 120 microbase stations
The 1 500 base stations due to have been on air by the end of 2002 will now only
be reached during 2003. Most efforts are currently directed at establishing
stations using the 1 800MHz frequency in urban areas as Cell C is to stop using
Vodacom infrastructure in urban areas by November 2004.
More than 70% of Cell C traffic is carried at
900 Mhz by Vodacom, with which it has a 15-year roaming agreement. -
Stats 6/2004:
3 million subscribers by the end of 2003
1.9 million active users of the network
84 percent, or 1.6 million of its subscribers were prepaid users
Average revenue per user (Arpu) for prepaid was R62 and
R409 for contract users, with a blended Arpu of R110.
Dropped call rate remained at less than
1 percent and its call set-up success rate was above the target of 96
percent.5 000 active community service telephones.
- Expected Market Share: 15-25% by 2006
- Profit Expected: 2006
- Peak Funding Requirement:
US$640million
It has spent more than $300 million of its estimated $640
million required funding
- Capital Structure: 50-50 debt-equity
- Community Service Obligations: 52,000
phones over 7 years
- Economic Development Obligations: R1
billion over 10 years
- Current Mobile Users in South Africa
(8/02): 13 million
(US$1 = ZAR6.7)
Ownership and Administration
- Holding Company: 3C communications
- Ownership: Saudi Oger (60%) &
CellSaf (40%)
- CellSAf Consortium Members
Ubambo Investment Holdings (10%)
FBS Investment Holdings (10%)
Kunene Brothers (5%)
Kobitel (5%)
Zader Investment Corporation (1.25%)
Temoso Holdings (2.5%)
Corridor Investment Corporation (5%)
Investfem Holdings (1.25%)
Telecommunications Investment Trust (5%)
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Cell C Executive Team
CEO and
Chairman Talaat
Laham
Chief Strategy
Advisor Paul Doany
Chief
Advisor
Norm Ober
Marketing
Director
Themba Khumalo
Human Resources
Director Jacob Kekana
Chief Operations
Officer Kamal Boufarhat
Procurement
Director Al Rigney
Head Corporate Communications &
Government
Affairs Zeona
Motshabi
Chief Finance
Officer Muhieddine
Ghalayini
IT
Director
Mike Hughes
Sales
Director
Ruco Durand
Director Corporate
Norm Ober
Cell C Board of Directors
Talaat Laham CEO and Chairman
Paul Doany
Muhieddine Ghalayini - Chief Finance
Officer
Zwelakhe Mankazana
Ian Pierce
CellC Contact Details:
Address:
150 Rivonia Road, Sandown, 2196
Private Bag X36, Benmore, 2010
Tel: +27 (11) 324 4000
Fax: +27 (11) 324 4001
Email: helpdesk@cellc.net
Cell C Technical Details
- Coverage At Launch: Nationwide (using
own network and GSM900 network of Vodacom)
- Technology: GSM 900 and 1800
- Dual Band Base Stations at Launch: 500
- Base Stations by 4Q02: 1800,
but only 524 operational 8/02 because of site acquisition problems
- Technology Partners: Detecon
(Germany)
& Verizon (USA)
- Siemens
was recently awarded the Cell C Network Contract worth US$221m
- Accenture awarded contract for billing,
customer care and IT solutions worth $25m
- PQ Africa awarded contracts for R4.5m for LANs
and WANs
Cell C License Background:
- While Cell C plans to have an established infrastructure of over 400 base stations up and running by end 2001, covering the major urban areas.
their roaming agreement with Vodacom covering the outlying areas. The Vodacom roaming agreement will last for the full license period, although Gauteng, Cape Town, Durban, Bloemfontein, and Port Elizabeth will be excluded after three years.
- See
"Overview of the mobile industry in South Africa"
Tariffs
Prepaid
- Easy Chat Prepaid offers
two pricing options, All Day and Standard, allowing the consumer to choose
between a flat rate for all calls, or variable billing based on peak and
off-peak periods.Additional Easy Chat benefits include per second billing after
the first minute as a standard feature on both tariff options.
- Easy Chat Standard rates are R2.70 per
minute during peak periods, and R1.35 off-peak, for calls to fixed line
or other cellular numbers. Calls within the Cell C network are R2.40 and R1.20
respectively.
- The Easy Chat All Day package is based on a
flat rate of R2.00 per minute. Selecting either of the Easy Chat options
is made via the user's handset using USSD hash commands, and does not require
any vouchers.
- Cell C also offers its users discount call
rates to regularly dialled numbers. The Easy Chat 'Friends and Family' feature
gives customers an additional 10% discount on all calls to two pre-determined
numbers, allowing users a lower rate for the calls they make most often, which
means calls will be around R1.80/min.
- Cell C has also simplified the recharge
process by offering longer air-time windows and eliminating the need for
vouchers that only allow for incoming calls.
- Easy Chat gives consumers a six month grace
period once the airtime window has expired. During this period consumers can
receive incoming calls, and make calls to toll-free and emergency service
numbers.
Contract
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Club Chat
Monthly fee: none
Minimum monthly usage: R78
Free minutes: none
Free SMS: 20
Cell C to Cell C: R1.60 (R1.44 between Club subscribers)
Cell C to MTN/Vodacom: R2.00
Cell C to Telkom: R2.60
International: R2.00 plus Telkom rate minus 10%
Friends and family discount: 10% on four numbers
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Casual Chat
Monthly fee: none or R84
Minimum monthly usage: R58 or none
Free minutes: none or 100 off-peak
Free SMS: none
Cell C to Cell C: R1.60
Cell C to MTN/Vodacom: R2.00
Cell C to Telkom: R2.60
International: R2.00 plus Telkom rate minus 10%
Friends and family discount: 10% on four numbers
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Active Chat
Monthly fee: R128 or R238
Minimum monthly usage: none
Free minutes: none or 100
Free SMS: none
Cell C to Cell C: R1.60
Cell C to MTN/Vodacom: R1.85
Cell C to Telkom: R1.70
International: R1.85 plus Telkom rate minus 10%)
Friends and family discount: 10% on four numbers
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Business Chat
Monthly fee: R560 or R980
Minimum monthly usage: none
Free minutes: 400 or 700
Free SMS: none
Cell C to Cell C: R1.24
Cell C to MTN/Vodacom: R1.41
Cell C to Telkom: R1.24
International: R1.65 plus Telkom rate minus 20%
Friends and family discount: none
(all tariffs on peak charges) |
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